Founded in 1996 in Melbourne, Australia, Hercules has been a household name for decades.
From our humble beginnings, we’ve grown into a trusted brand recognised for our dedication to quality, durability and performance in everyday household essentials. Our journey began with a simple goal: to create products that make life easier and more manageable for busy families and workplaces.
Today, as part of the ICB Group, we continue to push the boundaries of innovation, offering a comprehensive range of food storage bags, garbage bags and other essential products designed to meet the challenges of modern living.
OUR MISSION
Our products are designed with one thing in mind: making your life simpler, cleaner and more organised. Whether it’s keeping your food fresh or managing waste, we’re committed to providing affordable, reliable solutions that help you get through the day with ease – and won’t break the bank!
Why Choose Hercules
Quality you can trust
Innovation that wont cost the earth
As part of ICB Group, we continue to innovate, offering solutions that align with today’s fast-paced lifestyles without compromising on durability or cost.
Our range of kitchen essentials is thoughtfully designed to support smarter living — from advanced food storage solutions that keep ingredients fresher for longer, to sustainable cleaning tools that help reduce waste and promote a more eco-conscious kitchen environment.
Produced with Australian families in mind, providing value for money is top of mind when developing our new ranges.
Sustainability matters
We’re committed to developing products that are not only strong and reliable but also more environmentally responsible across our product range. From introducing more sustainable plant-based materials to reducing waste. Because a better future starts with the choices we make today.
Discover Hercules and Sustain products and find the perfect cleaning or storage solution for you.